Should Prostitution Be Legalized - 1868 Words

To make a living in this country, individuals take up jobs that provides a service that society deems a necessary need, whether that profession be a doctor, teacher, engineer, labor worker, or prostitute. All of these jobs exist in the United States; however, all of them except prostitution is legal and are equipped with rights and rules (Nussbaum 669). The only law that exists concerning prostitution is the one that outlaws it. Its legislation is due to the nasty stigma people have towards it since it is believed to be against our common set of morals. However, the reality is that this job will not disappear with the constant flow of clients that demand this service. Thus, prostitution should be legalized so that the government can regulate the profession, which would allow the fabrication of laws to protect prostitutes and create a safe atmosphere for them to practice their profession. In turn, such a change in governing has the potential to finally eliminate the idea that it is de grading the modern-day world. By definition, a prostitute is male or female who use their bodies to perform sexual acts in exchange for compensation, usually in the form of monetary currency. It is often considered one of the oldest profession since the beginning of time. Currently in the United States, there are thousands of women who are practicing this profession as a source of income, despite it being illegal in almost all 50 states. According to Jared R. Rayborn, a graduate of WillametteShow MoreRelatedShould Prostitution Be Legalized?1406 Words   |  6 PagesProstitution is one of the largest controversial issue facing the United States. The definition of prostitution, according to Merriam-Webster’s Dictionary, is the act or practice of engaging in sexual relations especially for the money. Prostitution has been constantly bashed by the media and is currently legal in only one state. In this state, only one county has banned prostitution. Why is it illegal? What is wrong with prostitution that has made it illegal? These are the important questions thatRead MoreShould Prostitution Be Legalized?1048 Words   |  5 PagesWalker May,15,2015 Should prostitution be legalized? Most of us have heard of prostitution and the controversial opinions of people whether it should be legalized or not. The fact is that prostitution has been practiced for many years regardless of its legality. As defined in the dictionary prostitution is the exchange of sex for money. Out of the 50 states in the U.S., Nevada is the only states were prostitution is legal. On the other hand, in some European countries prostitution is not illegal andRead MoreShould Prostitution Be Legalized?1111 Words   |  5 PagesProstitution has been around for a very long time. There has been great debates over the last few decades about prostitution law reform. It is accepted by some, denied by others, or just forbidden. Prostitution is that one thing that people do and does not get brought up for discussion after the fact. It is what some people call dirty and distasteful. But prostitution whether legalized or not will continue to happen. I will argue that prostitution should be legalized becaus e it would bring more benefitRead MoreShould Prostitution be Legalized?1658 Words   |  7 PagesProstitution is an issue that has been debated in many countries. 22 countries have legalized prostitution. In the United States, prostitution is only legal in 11 rural counties in Nevada. It used to be legal in Rhode Island due to a loophole, but since 2009, it has been illegal. Women are not the only ones who are prostitutes, about 20 to 30% of prostitutes are male, which means both genders are affected by laws against prostitution. Men and women should be allowed to choose how they want to useRead MoreProstitution Should Be Legalized?1072 Words   |  5 PagesProstitution in America Some consider prostitution to be evil, sin incarnated. They believe that the act of fornication with an unknown and unloved person is unholy and should be punishable. They may believe that those who are prostitutes are not human, but instead creatures that have given into their most primal lust. To give into the carnal temptation of sex, and to resolve it through means that are not considered normal, sentences one to eternal damnation. Or so some believe, and I respect theirRead MoreShould Prostitution Be Legalized?1663 Words   |  7 PagesDecriminalizing prostitution in the United States will be a hazard to the nation. Prostitution has been often called one of the oldest jobs in the world. However, it has been illegal in nearly all societies throughout history. Currently, there have been various countries where prostitution has been legalized by the government, allowing people over eighteen year olds to work as prostitutes legally. Nonetheless, those countries have had several neg ative effects following the legalization of prostitution. NeverthelessRead MoreShould Prostitution Be Legalized?1725 Words   |  7 PagesProstitution Should Be Legalized Some say prostitution is the world s oldest profession. Yet, only a small percentage of the world’s government allows it. The legalization of prostitution is a very controversial topic due to many people’s moral beliefs. Prostitutes all over the world are treated as outcasts. A reason for people to be against prostitution could be due to their religious beliefs, moral standpoints, or lack of knowledge over the subject. Many religions state that sex outside of marriageRead MoreShould Prostitution Be Legalized?1188 Words   |  5 PagesShould Prostitution be legalized? Prostitution is defined as the engaging in, or agreeing to engage in, sexual conduct for a fee. Women are pushed into entering prostitution for many reasons including lack of education, poverty, and personal choice. Prostitution is currently illegal, but there is much controversy surrounding this issue. Picture in your mind this scenario: Jane is a 26 year old single woman who makes her living working the streets as a prostitute. She is clean, and is tested regularlyRead MoreShould Prostitution Be Legalized?1411 Words   |  6 PagesShould prostitution be Legalized? Whether or not prostitution should be legalized is, for some, a morally plagued question. The value society puts on sex can directly affect whether or not legalization will be considered. Even within Europe there is a drift. While France has banned prostitution it is legal in Germany, and has been since 2002. Is France morally outstanding, or is there something more to prostitution then what generally thought? The legalization of prostitution will affect many otherRead MoreShould Prostitution Be Legalized?1537 Words   |  7 PagesProfessor Petretto English 111 15 Nov. 2016 Should Prostitution be Legalized? Prostitution has been and may always be one of the most controversial topics in the United States. While there are some who argue that prostitution should be legalized, others do not agree with this theory. Some advocates argue that prostitution is a victimless crime and that it should be a decision that one chooses on his or her own. They also believe that the legalization of prostitution will minimize crime, increase tax revenue

The Competition Level Of Burger - 1238 Words

Company details: Lila’s burger shop has been operating the business for the past 20 years in Melbourne. This company has its popular product lines such as vegie burgers, beef burgers, chicken burgers, bacon and cheese burgers which use the locally produced raw materials and green organic vegetables as the fillings. The company has gained the popularity within Victoria and has attracted many interstates tourists as its fans. The company is positioned as the unique cuisine provider who can represent the true Australian culture and food. Objectives of the research: †¢ To identify what competition level of burger providers within the targeted international markets †¢ To identify consumers’ attitudes towards Australian burger products within the targeted international markets †¢ To identify the demanding levels with Australian burger products within the targeted international markets Include a list of information sources that you used and a brief summary of the information provided. †¢ Information source 1 http://www.themalaysianinsider.com/business/article/burger-bakar-abang-burn-strives-to-double-sales-to-rm20-million †¢ Information source 2 http://www.austrade.gov.au/Australian/Export/Export-markets/Countries/Malaysia/Industries/Food-and-beverage †¢ Information source 3 http://www.futuredirections.org.au/publications/food-and-water-crises/2022-australia-s-food-export-outlook.html †¢ Information source 4Show MoreRelatedThe Competition Level Of Burger1488 Words   |  6 PagesLila’s burger shop has been operating the business for the past 20 years in Melbourne. This company has its popular product lines such as vegie burgers, beef burgers, chicken burgers, bacon and cheese burgers which use the locally produced raw materials and green organic vegetables as the fillings. The company has gained the popularity within Victoria and has attracted many interstates tourists as its fans. The company is positioned as the unique cuisine provider who can represent the true AustralianRead MoreBurger King Marketing Essay1183 Words   |  5 Pagescompanies create value for customers and build strong customers relationships in order to capture value from customers in return, Kotler amp; Armstrong (2010). Burger King Corporation (BKC) is one of the world’s leading fast food restaurants with more than 12,170 restaurants in 76 countries throughout the world. The chain offers a range of burgers, sandwiches, salads and breakfasts, french fries, soft drinks and other food items. The company generates revenue from three sources: retail sales at companyRead MoreDifferentiating Between Market Structures And The Market Structure1239 Words   |  5 PagesMcDonalds Corp. competes in, the level of competition, competitive strategies and recommendations related to the strategies identified will be covered in this paper. The Market Structure McDonald’s originated in America around 1955 and became a global fast food chain. Many organizations in the fast food industry sell the same product as McDonalds. After reviewing the market structures, I have chosen to classify McDonald’s as a monopolistic competition. Monopolistic competition is a market structure thatRead MoreMcdonald s, Burger King And Wendy s I Started1302 Words   |  6 PagesIndividual Assignment #1 Comparing McDonald’s, Burger King and Wendy’s I started to see some interesting aspects to their marketing strategies. First by focusing on their main economic characteristics, secondly looking more in depth at the competition and driving forces, and lastly their key success factors. They have been striving to make changes to increase market shares as well as trying to dominate a global fast food industry by competing in the products, places, prices, and promotions they offerRead MoreI Have Chosen The Burger King Corporation.The Burger King1581 Words   |  7 PagesI have chosen the Burger King Corporation. The Burger King corporation main focus is on the customers they serve and the strategies they use to continue the growth and development of their company. Burger King uses the integrated cost leadership/Differentiation business strategy. Strategies in business are instrumental for the continued growth and expansion of a company. A strategy is a set of analytic techniques that are used to influence the direction of the firm s growth in the marketplaceRead MoreInf 340 Week 2 Assignment Essay923 Words   |  4 PagesHoosier Burger Adrian Talavera INF 340 Business Systems Analysis   Dr. Arman Kanooni November 21, 2011 Hoosier Burger In order for an organization to remain successful, it must be able to fulfill its day-to-day operations without mistakes. If these demands cannot be met, a new project must be created in order to stay in business and ahead of the competition. If an organization has a problem, they can benefit from fixing it by followingRead MorePerformance Appraisal at Burger King624 Words   |  3 PagesPerformance appraisal at Burger King Burger King is one of the leading companies in the national and international fast food industry and it is also a model of business success. The companys approach to its staff members is focused on the motivation of the employees and their integration within the overall culture of the organization. The underlying principle behind this decision is that the employees will perform best when they are motivated. In this setting, the Burger King manager is not perceivedRead MoreThe Production Process Of Making Mcdonald s Burgers Capital Or Labour Intensive? Essay1373 Words   |  6 PagesPart 1 2. Is the production process of making McDonald’s burgers capital or labour intensive? A process that is capital intensive relies on large amounts of money to be invested into capital goods ( goods that produce other goods). This, although labour is required to operate or manage the capital goods, has more of a reliance upon their capital investment than workforce. A process that is labour intensive involves high worker inputs for the amount of output they produce. Part 2 McDonald’s commercialRead MoreAnalysing Mcdonalds (Fast Food Outlets) Using the Porters 5 Forces Model – Sometimes Called the Competitive Forces Model.1012 Words   |  5 Pagescompetitors all over the world. This makes competition a major focus. McDonalds however is far larger than most in the industry with 31,000 outlets compared to its nearest hamburger competitor Burger King, with 11,500 (Reuters, 2008). KFC (owned by 2nd largest competitor Yum! Brands (Yahoo7finance, 2008)), Burger King and countless others sell similar product to McDonalds, burgers, chips, drinks, combos and so on, so there is definitely strong competition for customers whom have a choice of placesRead MoreBurger King/Tim Hortons SWOT analysis982 Words   |  4 Pagesï » ¿ SWOT Analysis for Burger King Tim Horton’s Burger King-Tim Horton’s Internal Factor Evaluation Strengths Weight Rating Weighted Score Tim Hortons revenue 0.08 4 0.32 Tim Hortons same-store sales growth 0.09 4 0.36 Tim Hortons market shares in Canada (70% baked goods, 75% coffee) 0.09 4 0.36 Burger King size 0.05 3 0.15 Tim Hortons brand image 0.09 4 0.36 Burger Kings brand recognition 0.04 3 0.12 Tim Hortons healthier options 0.07 3 0.21 Burger Kings tax savings of 8.5% (moving headquarters

Analysis of the Case Oticon Using the Culture Metaphor Essay Sample free essay sample

1. IntroductionThe metaphors of organisations and direction have been discussed by Gareth Morgan in his book â€Å"Images of Organizations† ( Morgan. 2006 ) . Morgan exposed eight metaphorical images of organisations including machine. being. encephalon. civilization. political system. psychic prison. flux and transmutation. and instrument of domination. Each one of these metaphors creates insight. but besides obscures some corners. They have both pros and cons. They enable seeing. but besides non seeing. No 1 of them is said to be right and right. 2. BackgroundOticon is a Danish company. located in Copenhagen. They used to be one of the best in market for planetary hearing assistance industry. The development and promotion of the other rivals. such as Siemens and Starkey. set Oticon in a critical slippery place in the market. particularly the planetary 1. where Oticon export the bulk of its merchandises to. To rectify the state of affairs. the board brought in Lars Kolind. who had great history of scienceoriented solutions despite his youngness ( 30 old ages old ) . We will write a custom essay sample on Analysis of the Case Oticon Using the Culture Metaphor Essay Sample or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Kolind analyzed the strengths and failings of Oticon and compared it with the rivals. He found out that no strengths Oticon had to vie with. On the other manus. Kolind found out that the inflexibleness and low reactivity the rivals had could be a drawback in comparing with Oticon. Therefore. he decided to put a new program to turn the organisation into larning antiphonal organisation. He sought bettering this advantage to capture larger market portion. particularly globally. and derive higher net income borders. In this study. the instance is analyzed utilizing the civilization metaphor. In other words. it discusses what we could see and reflect when projecting the plane Kolind set and applied on the other rules and attacks of the civilization metaphor. 3. TheoryWhen we talk about civilization we are normally mentioning to the spiel of development reflected in a society’s system of cognition. political orientation. values. Torahs. and daily rite ( Morgan. 1997 ) . Political scientist Robert Presthus has suggested that we now live in an â€Å"organizational society† . This sort of societies has typical facets lay by and large in groups of people build their lives around distinguishable constructs of work and leisure. follow stiff modus operandis five or six yearss a hebdomad. live in one topographic point and work in another. wear uniforms. defer to authorization. and pass so much clip in a individual topographic point executing a individual set of activities ( Presthus. 1978 ) . Organizations could follow different behaviors due their cultural contexts. In other words. some societal behavior could be accepted within a certain cultural context. but possibly unsuitable for other contexts. For case. the Nipponese organisational behavior may non differ from the western organisational one significantly. But Nipponese civilization was more fertile to make much work while maintaining the positive spirit ( Maruyama. 1982 ) . Organizational civilization is the corporate behavior of worlds who are portion of an organisation and the significances that the people attach to their actions ( Smircich. 1983 ) . Corporate civilization is the entire amount of the values. imposts. traditions. and significances that make a company unique. Corporate civilization is frequently called â€Å"the character of an organization† . since it embodies the vision of the company’s laminitiss. The values of a corporate civilization influence the ethical criterions within a corporation. every bit good as managerial behavior ( Montana. 2008 ) . Cultural regulation following could be described as the attachment to societal norms and imposts. while cultural passage emphasises that we must root out apprehension of organisation in the procedures that produce systems of shared significance ( Morgan. 2006 ) . 4. Analysis4. 1. Oticon as Cultural PhenomenonMany European states. every bit good as Denmark. started to turn into organisational states after the industrial revolution during the eighteenth century ( Johansen 2002 ) . Oticon was founded in 1904 by Hans Demant. which means that Oticon. every bit good as other Danish organisations. had been regarded as cultural phenomena that clip. From the instance. there are many contemplations that confirm the similarities between Danish organisational civilization and other European civilizations. That may include working hours. quality criterions. organisational constructions. and other facets of any organisational civilization. 4. 2. Oticon and Cultural ContextAfter come ining Kolind to the organisation. there were many indexs that could pull to which context Oticon had been working in. Kolind proposed a new program with many critical alterations that could travel the company toward decentralised manner. That was accepted by the squad direction. but non heartily welcomed and seen as a new hazardous manner. This indicates that the organisational context in Denmark were by and large hierarchal. Kolind seemed as if he had been influenced by the Nipponese developing manner that clip. He had studied the cultural context in Oticon. and tried to research where some positive facets of the Nipponese manner could be built in. 4. 3. Corporate Culture and Subculture in OticonBefore Kolind’s age. the corporate civilization of Oticon could be characterized by aristocratism. where Demant household had entirely been owned the company for decennaries. But after the company had lost its place in the planetary market. Kolind has been brought in to recover Oticon’s place. while preserve its corporate values and civilization. The board showed Kolind powerful support for his new proposal. which reflects a gradual alteration in corporate civilization. Kolind would hold neer stepped frontward without such support that kept even the direction squad off from kicking him. despite their steady reluctance to the new proposal. Furthermore. what could be seen as a important alteration in corporate civilization is the manner Kolind resorted to for financing the new program. He asked the bank to get 17 % of the company. and some of his co-workers to get 3-4 % . He besides offered the employees portions at a good monetary value under certain standard. That reflects a important alteration in corporate civilization. Kolind has created a great trade when he hired the enthusiastic employee. Helle. to be portion of what he called the inside design squad. This squad had the duty of sentiment leaders. There were six sentiment leaders ; none of them had been busying managerial place. Kolind called the squad with that name so that non to endanger anyone in the direction squad. This reflects how Kolind was well-conscious of dominant civilization. This squad has grown bit by bit and was a karyon that multiplies within the organisation. It is a great back uping power that Kolind planted to cut down the immune potencies of the direction squad. 4. 4. How Could Oticon Change Culture?In our sentiment. the first alteration Oticon did was altering people. This started by engaging Lars Kolind. who disturbed the flow radically. He might be one individual. but really of import 1. In point of fact. Oticon became wholly different after brining in Kolind. It was in world a historical limestone for Oticon. What Kolind has done to use strategic alterations in Oticon’s civilization could be highlighted by some particular and progressive stairss. Logically. he had to understand the procedures within Oticon really good. Then. he diagnosed the strategic alteration demands to look into the extent of alteration and identify barriers. That led him to see alterations in manners of direction. organisational modus operandis. symbolic activities. and political activities ( Mintzberg A ; Quinn. 1996 ) . That all contributed finally in the passage of a shared worlds. Changing topographic points is one of the tactics Kolind has applied. Alte rnatively of detached classical offices. Kolind turned the company into a really large unfastened office for everybody. The employees were free to take their topographic points. By using that. Kolind could alter the traditional frame of working topographic points within the organisation. and likely in Denmark. Furthermore. Kolind needed to alter a set of people’s beliefs and attitudes to accept and follow his program. He could pull off to make that as discussed before by making the interior design squad. converting the board to accept some strategic alterations. and enforcing fait accompli on the squad manage. Kolind tried to make the nucleus thought based of what we can name â€Å"Let?s work together† . This thought helped to develop a corporate civilization that spreads values and rules in all portion of the organisation. Kolind has besides dedicated scientific cognition refering with function theoretical accounts to alter Oticon’s world. Spaghetti theoretical account is a clear grounds for that. He destroyed the departmentalization by affecting different employees in many different undertakings. to execute different functions in each undertaking. There were 100 undertakings. every undertaking was owned by person on the direction squad. But ownership at that place was like being president of the board. The occupation of undertaking proprietor was to back up and unfastened doors. while the undertaking director ran the show. These were non common alterations for any employee to accommodate with. But by developing them to play different functions within their squads. Kolind ad ded a new standard to the hereafter employees. who are willing to work at Oticon. Kolind blew up the departmental construction and reconstruct a new construction. Kolind has besides presented indirect technological alterations to the construction alterations. Kolind enhanced the rule of uninterrupted betterment. and that could be really clear from the manner he dealt with undertaking E36. The universe witnessed so the first to the full automatic hearing assistance named MultiFocus and ranked by the company as the most advanced hearing assistance that had of all time been made. The merchandise was a device offered a echt advanced to the user with much more comfy sound delivered by a to the full automatic system. In order to be a client service oriented company. Oticon’s scheme had been based on holding its ain distributers in order to be in direct contact with their clients so that to supply them with original cognition measure and quality. Kolind besides encouraged all employees to hold their ain computing machines by offering really low monetary values for them. Besides. he imposed the addition of unwritten and e-based communicating alternatively of paper communicating. That was really helpful for employees to unify within the organisation and understand the new manner rapidly. For case. if any employee inquires about a affair. s/he would happen it really simp le to inquire anyone around. which means a more productive flow of work. Finally. and as discussed earlier. the corporate image of Oticon has been wholly changed in Kolind’s age. He could add a positive societal value by increasing the public portion in the company significantly. 4. 5. Strengths of the Culture MetaphorUndoubtedly. the civilization metaphor has several strengths. among these strengths is that it directs attending to the symbolic significance of about every facet of organisational life ( Morgan et al. 1983 ) . That can be seen in Oticon’s instance when there was a focal point on each elaborate facet that makes the working flow of the organisation apprehensible through the constructions. regulations. modus operandis. and hierarchies what are necessary for its day-to-day based functionality. Changing corporate civilization is non ever easy due the opposition against alteration. because in most instances organisations are really structured hierarchically and power oriented ( Morgan et al. 1983 ) . In Oticon the direction squad were highly negative. Kolind was clear when idea that section should work in more incorporate manner. by making a multifunctional organisation. where everyone does more than one thing. Therefore. the construct of a caput section didn’t make sense any longer. As a consequence. Kolind did his best to present the thought that the times have changed. and the traditional manner directors had used to work with became disused. The 3rd strength of the civilization metaphor is that it supports the relation between the organisation and its environment ( Morgan. 2006 ) . Reflecting this on Oticon. we have noticed that Kolind has based his determination doing scheme by taking advantages over other competitor’s failings due to their heavy reaction and departmentalized constructions. Furthermore. the manner to understand the organisational alteration can be besides strength. Besides altering engineerings. constructions. and employees motive ; alteration should besides cover the images and values that frame this alteration ( Morgan. 2006 ) . Even though there was kind of opposition for the alteration within Oticon. Kolind has managed to setup a clump of values to modulate the new manner of how to accomplish ends and marks. No affair which method to follow. it had to be characterized by values such as equity and transparence. 5. CONCLUSIONSThe civilization metaphor provides a radical manner of believing about organisations. In order to make a new organisational construction. the biggest challenge would be cultural alteration. When Oticon faced troubles. there was a demand to respond to accommodate with the planetary environment. The first measure taken by the board was to alter the world of the company being ruled by a household. engaging a new leader from outside ( Kolind ) . Even though it was non a existent cultural alteration. but what corporate civilization wanted him to make. Kolind accelerated the debut of several cultural alterations in the organisation. He introduced a new civilization of thought ( believing the unthinkable ) based on his analysis consequences. He managed to make a new construction of the organisation and developed a new roadmap based on the company future visions and ends. Besides. Kolind introduced new stockholders to the company capital. switching Oticon toward public corporat ion. He besides moved the direction and determination devising manner of Oticon from being centralized to be more decentralised. he besides managed to make a shared systems of significance that are accepted. acted and approachable at all degrees of the organisation. since this metaphor is meant to be built around people instead than techniques. However. the failure on such undertakings can endanger any effort to present a cultural alteration. 6. Reference Johansen. Hans Chr. ( 2002 ) . Danish Population History. 1600-1939. Odense: University Press of Southern Denmark. Presthus. R. ( 1978 ) . The Organizational Society. New York: St. Martin’s. Maruyama. M. ( 1982 ) . â€Å"Mindscapes. Management. Business Policy. and Public Policy. † Academy of Management Review. Mintzberg. B. and Quinn. B. ( 1996 ) . † Leadership is intertwined with civilization formation. † The Strategy Process. Prentice-Hall. Montana. P. and Charnov. B. ( 2008 ) Management ( 4th ed. ) . Barrons Educational Series. Hauppauge: NY. Morgan. G. P. Frost. and L. Pondy. ( 1983 ) . â€Å"Organizational Symbolism. † Greenwich. Connecticut: JAI Press. Morgan. G. ( 2006 ) . Image of organisation. Schulich School of concern. Toronto. Smircich. L. ( 1983 ) . â€Å"Concepts of Culture and Organizational Analysis. † Administrative Science Quarterly. Wiener. N. ( 1967 ) The human usage of human existences. Boston: Houghton Mifflin.

Maximizing Content for the Holidays

By: Colleen Ryan, Account Manager at Constant Content Holidays are pivotal times of the year for most businesses. But increasing sales during these higher-spending periods won’t just magically happen. Your marketing, especially your content marketing, needs to be ready to leverage these critical and competitive times of the year. A Great Opportunity Content always works best when it’s aligned with the mindset of potential customers. As different holidays get closer, your potential customers’ habits and search queries will likely be increasingly related to the upcoming holiday. Therefore, if you can create unique, relevant and compelling content that speaks to people’s interests and grabs their attention during this time, you’ll be well positioned to develop interest, foster brand loyalty and increase sales. Content marketing is about developing relationships with your consumer base. The holidays are often a busy and stressful time full of decisions about gifts, cooking, travelling, parties and more. Understandably, people are looking for solutions to their holiday challenges or distracting and entertaining stories with familiar and emotional themes relating to the upcoming holiday. How to Make Content During the Holidays Effective Simply creating messages focused on holiday subjects is not necessarily creating good holiday content. However, it is extremely important to understand the qualities that contribute to effective holiday content marketing. Good holiday marketing will always: Be seasonal and timely Evoke positive emotions Be whimsical, imaginative and engaging Not be an obvious play for sales In addition, it is also important for your content to: Have a personal twist for your target customers Be where your potential customers are Provide an answer to holiday challenges Reinforce your brand’s values Examples of people doing it well The following are a few examples of companies who have followed these simple steps to creating engaging and effective holiday marketing campaigns. Butterball- Turkey Talk Hotline What is it? Around the holidays, butterball promotes their Turkey Talk Hotline which connects users to professional chefs and turkey experts to help with any and all of their turkey questions. Why is it great? Because it answers customer’s holiday needs, generates customer feedback, is not an obvious play for sales, develops relationships and creates positive brand sentiment. Air Canada- #ACGiftofHome What is it? Air Canada promoted their service by providing Canadians abroad a round trip home for the holidays. They recorded pilots giving the tickets out in a bar in London and promoted it throughout the holidays. Why is it great? Because it generated mass amounts of interest and positive sentiment, played to consumer’s emotions, had a personal element and reinforced the service they provide. Anthropologie- DIY What is it? On their blog, Anthropologie has a DIY tab where they provide instructional â€Å"how-to’s† addressing customer’s holiday needs. They have guides for things like â€Å"The Girlfriends’ Guide to Gift Giving†, â€Å"Nearest and Dearest Gift Picks† and â€Å"Homemade for the Holidays: DIY Star Ornaments.† Why is it great? It addresses consumer’s holiday needs, provides a space for user generated content, elicits feedback and is highly engaging. What to remember Holiday marketing, and content marketing in general, should not be about directly generating sales; it should be about developing positive brand sentiments and customer interest. To create effective holiday content, make sure to focus on finding answers to your consumer’s holiday needs and attempt to develop positive associations through emotion based content.

Slavery and the Development of the United States essays

Slavery and the Development of the United States essays "If there is no struggle, there is no progress." This is what Frederick Douglass preached to black Americans during the harsh years of slavery in the US; he believed that blacks needed to fight for their rights. Slavery played an important role in shaping the young nation of America. The "shocking and bloody" practices of slavery slowed the country's development and criticized the morals and values of the American people stated in the Constitution. Slaves had become so tired of their awful conditions that they had begun resisting in several ways. Acts of vandalism, slave revolts, refusal to work and running away on the Underground Railroad were some methods of slave resistance that challenged the development of the United States. In these ways, slaves eventually gained their rights and equality, but with drastic, and lasting effects on the growth of the USA. Although slave revolts in the United States in the 1800s were not very frequent or major, they had significant impacts on whites as well as blacks. One of these revolts was led by Denmark Vesey, a former slave who purchased his freedom with his winnings from a lottery. Vesey planned to burn down Charleston, South Carolina and initiate a revolt of slaves in the area. The plan, however, was betrayed and 35 blacks, including Vesey, were hanged. Afterward, Vesey's example was viewed as "one of the most courageous ever to threaten the racist foundations of America." Another famous rebellion was that of Nat Turner's in Southampton County, Virginia. Claiming religious visions, Turner gathered around 70 slaves and went from plantation to plantation, brutally murdering 55 whites, including men, women, and children. He was eventually hanged along with 80 others. This threw the south into a panic and made slaveholders determined to reinforce the security of the slave system. Revolts challenge d the development of the young, inexperienced United States because they caused conflicts and chaos...

The Origin and Meaning of the Surname, Long

The Origin and Meaning of the Surname, Long Long is the  86th most popular surname  in the United States with origins in  English,  Irish, and Chinese. The most common alternate surname spellings include Longe, Lang, Delong, and Laing. Learn about the famous Longs, genealogy resources and the three main plausible origins for the common last name below. Possible Surname Origins Long was most commonly a  nickname that was often given to a man who was especially tall and lanky, from the  Old English lang  and  Old French long, meaning  long or tall.The Long surname may also be a  reduced Anglicized form of Gaelic name Ó Longin, meaning descendant of Longn, a personal name probably derived from long, meaning tall.If the family is Chinese, the name may indicate descent from  an official treasurer called Long, who lived during the reign of the model emperor Shun (2257–2205 BC). Notable Longs Nia Long:  American actress who is  best known as her characters on The Fresh Prince of Bel-Air and Third Watch on TV. She was also in the popular movies Friday and Too Deep.Howie Long:  Former American NFL defensive end. Howie currently works at Fox Sports as a studio analyst.Shelley Long:  Actress popular on the comedy television shows Cheers and Frasier. She has five Emmy nominations and two Golden Globe Awards.Shorty Long: American soul singer, record producer, and musician who was inducted into the Alabama Jazz Hall of Fame. Genealogy Resources 100 Most Common U.S. Surnames Their Meanings: Smith, Johnson, Williams, Jones, Brown... Are you one of the millions of Americans sporting one of these top 100 common last names from the 2000 census?Long Family Genealogy Forum: Search this popular genealogy forum for the Long surname to find others who might be researching your ancestors, or post your own Long query.FamilySearch - Long  Genealogy: Find records, queries, and lineage-linked family trees posted for the Long surname and its variations.Long  Surname Family Mailing Lists: RootsWeb hosts several free mailing lists for researchers of the Long surname.Cousin Connect - Long  Genealogy Queries: Read or post genealogy queries for the surname Long, and sign up for free notification when new Long queries are added.DistantCousin.com - Long  Genealogy Family History: Free databases and genealogy links for the last name Long. Resources and Further Reading Cottle, Basil. Penguin Dictionary of Surnames. Baltimore, MD: Penguin Books, 1967.Menk, Lars. A Dictionary of German-Jewish Surnames. Avotaynu, 2005.Beider, Alexander. A Dictionary of Jewish Surnames from Galicia. Avotaynu, 2004.Hanks, Patrick, and Flavia Hodges. A Dictionary of Surnames. Oxford University Press, 1989.Hanks, Patrick. Dictionary of American Family Names. Oxford University Press, 2003.Smith, Elsdon C. American Surnames. Genealogical Publishing Company, 1997.

HS 5600 ASSIGNMENT 1 Example | Topics and Well Written Essays - 250 words - 1

HS 5600 1 - Assignment Example In addition, the system is non-linear. This provides a contradiction in the proportionality of the output in the context of the input. Other differentiating characteristics include the system being deterministic. This denotes the notion that chaotic behavior is random. Complexities are the factors that make a situation or event inexplicable. In this context, the author describes complexity as the inability to equate the real cause of any chaotic behavior in any situation. In addition, the chaos theory contains complex systems that contain numerous independent elements that continually interact with spontaneous organization and reorganization over time into elaborate structures. Meteorological predictions provide a foundation for determining the consequences as a result of various actions that affect the environment. In this context, predictions in the chaos theory attempt in giving a detailed report into the expected repercussions as a result of chaotic behavior. Also, they help in reducing fatalities and the prevention of chaotic behavior. During the Cold war, deterrence was quite successful despite the fact that there were one or two hitches focused towards preventing the war. Historically, however, deterrence seemed to work much less due to the fact that the cold war, with its bipolar simplicity and strong command on both sides. The threat of mutual, nuclear annihilation represents an extreme case of deterrence . Certainly, deterrence has broken down more often since the end of the Cold War than during it.Based on the case theory we can assume that the international system to be a state of self organizing critically, then we can consider that the Cold war, which was brought about by a breakdown in deterrence, is an instance in which at least parts of the of the system spill into chaos. 5. The article provides an example of a similar formula of deterrence involving nations. Using the formula

Women Suffrage Research Paper Example | Topics and Well Written Essays - 2250 words

Women Suffrage - Research Paper Example This change was triggered by the alarming changes subsequent to the Great Depression. The Great Depression led to a fundamental change in how economies worked and challenged classical economic theories and their real life application. The increasing role of women was further enhanced by the implementation of the 19th amendment which led to greater importance of women in all fronts, leading, in turn, to increased involvement in education, military, public offices, technology and electoral processes. Women and Great Depression: The role of women during the Great Depression was in contrast to traditional modes of economic contribution. The traditional modes of contribution and work anticipate monetary rewards and compensation to justify effort, but for a significant period of time, women continued to work without expecting monetary rewards. Traditional societies viewed working outside home and serving the home at two distinct, non-overlapping activities, wherein, traditionally, men are associated with earning money by working outside the house, whereas women are expected to stay at home. During the Great Depression, economics, idealists and esteemed philosophers thought that women had to come out of their shell and take up responsibility to help the country out of an economic calamity of such magnitude. Women in the 1930s, time of the depression, had employed husbands who provided enough to help the family live on. There were times, however, where they would struggle to survive given the lack of resources at their disposal. The decade saw a study decrease in median income across all fronts leading to increased stress and survivability issues. Women and men experienced the Great Depression in different ways. Men considered themselves as breadwinners, hence when they lost their jobs; they considered themselves failures because they couldn’t provide their families with sufficient resources. Women, on the other hand, saw their significance at home increase as t hey juggled home and work responsibilities and started to play a role as breadwinners. It is interesting to note that no women lost her ‘job’ of working at home whereas their husbands struggled to earn money and find new sources of work. Challenging economic conditions challenged traditional gender roles and women slowly but surely started to move out of their role of staying at home. Women who were widowed or divorced, or single women, struggled to keep themselves afloat. They were truly living on the margins. The Great Depression is often associated with the struggling, unemployed man, however, women who were in a similar state of economic disaster, found themselves working it out on the sidelines on their own and trying to survive. Women who sought employment were often scorned as transgressors guilty of taking jobs away from deserving men. Many theorists and opinion leaders shared this view and when Norman Cousins noted that the gainfully employed number of women eq ualed the national unemployment total in 1939, he suggested that women should be fired, as they are not supposed to be working anyway, and men should be hired instead. Women were made a convenient scapegoat for the Great Depression. This was despite the fact that women had little options as they had to do something to ensure survival. Furthermore, the social segregation entrenched during those days made it difficult for men to take up jobs performed by women in any case. While men were concentrated in jobs involving heavy machinery, mining, etc. women were working in domains such as nursing, cleaning and clerical jobs. It is also essential to note that men dominated fields such as heavy industry and manufacturing were the hardest hit by the depression whereas women

Windows displays Essay Example for Free

Windows displays Essay Firstly I had to choose the idea for the window display. I searched internet, looked in windows displays to other shops, heard to the advice of friends and decided to choose brandy. I selected the brandy, because I saw many examples in other window displays and much information about the brandy can be found on the Internet. Secondly, I made a few pictures on similar windows displays in town for my story board. In my story board I used different colour from light yellow to brown. I chose these colours, because, when we hear the word of brandy, we mean the following colours: light yellow, amber, light brown and brown. After the new oak barrels for 7-8 months, the alcohol becomes a light golden colour and filled with tannins. After 4-5 years, this metamorphosis occurs. Brandy alcohol becomes soft, velvety and rich. This is reflected in the variety of flower and fruit colours, as well as in sweet vanilla flavour, which appear primarily due to the transformation of lignin extracted from the oak. This flavour is a feature of young brandies. After 8-10 years of aging cognac alcohol becomes more gentle and harmonious. Inherent flavours much benefit in force, saturation, and persistence. Most important a bouquet, which is clearly felt by the noble tone leather, tobacco and honey. After 20 years, a bouquet of brandy alcohol becomes more intense and complex. To the shades of leather, tobacco and honey notes added candied orange, resins, mushrooms and undergrowth. You are so-called Rance (rancho) the aroma of an old, slightly oxidized wine, a little reminiscent of the forest, and almonds. This is the main characteristic of the good old spirits, which with age have become stronger. Brandy gets pretty fiery colour. The natural decline in the inherent strength and reduces the burning sensation of alcohol. The older the brandy, the longer it persists aftertaste (up to several minutes). I chose this style of writing (Mongolian Baiti 28), because it is well suited to the topic. I chose these accessories: glass, barrel and bottle, because brandy is stored in barrels, then bottle it off and drink out of glass. I hope my accessories were noticeable. Avoid excess pressure from the edge of your seat on the backs of your legs and knees. A footrest may be helpful, particularly for smaller users. Always carry scissors with the tapered end towards the floor; when passing to another person pass handle first. In this project I made pictures, chose colour and completed first window display in my life. I think this is good experience for me in the future. Displays are very effective in attracting the passing public to enter the shop and make purchases. If the window display or display outside the shop is attractive it immediately gives the impression that the goods inside are of good quality.

How to Setup Multilink :: essays research papers fc

To set up a network connection using multiple modems 1.  Ã‚  Ã‚  Ã‚  Ã‚  Set up a Dial-Up Networking connection using one modem. 2.  Ã‚  Ã‚  Ã‚  Ã‚  In the Dial-Up Networking folder, right-click the connection icon and click Properties. 3.  Ã‚  Ã‚  Ã‚  Ã‚  On the Multilink tab, click Use additional devices, and then click Add. 4.  Ã‚  Ã‚  Ã‚  Ã‚  In Edit Extra Device, select the device you want to add to the connection, and then click OK. 5.  Ã‚  Ã‚  Ã‚  Ã‚  Repeat Steps 3 and 4 until you have added all the modems you want. Notes * To set up a Multilink Connection, you must have two or more modems installed on your computer, one phone line for each modem, and an ISP that supports PPP and multilink connections. *If the first modem connects successfully but the second modem fails to connect, multilink is probably not supported by the ISP. *Multilink is part of Dial-Up Networking. It is not available when using other communications programs. *Although Multilink is designed for ISDN modems, it can be used by two or more analog modems of the same or different speeds. However, using analog modems can cause serial overrun errors that impair the performance of the multilink connection. English | Espaà ±ol | Franà §ais Modem Sharing Device Modem Sharing Device: Our intelligent Modem Sharing Devices save you money on your telephone bills by eliminating or more effectively using your phone lines. Each of these Modem Sharing Devices is designed to the highest quality standards because we know that your phone system has to always work. Each Modem Sharing Device is for a slightly different application but they are all designed to save you money. These products are much more than Modem Sharing Devices. They are money saving telecommunication products. Review the Modem Sharing Devices below. Click on the links to find out more. Chances are you will find one that will meet your needs. Any of these Modem Sharing Devices could save you thousands! Exactly how much money will a modem sharing device save me? The Stickâ„ ¢ -Modem Sharing Device for the small business. 3 Year Warranty High quality Single Line Modem Sharing Device on the market today. Perfect Modem Sharing Device for your small or home business. Automatically routes calls to the right device every time! Use up to four telecommunication devices on one line. Click here to find out more about this Modem Sharing Device. Your Price only $139.00 Delivered* The Stick II â„ ¢ - Modem Sharing Device for your two-line home or business. 3 Year Warranty Highest quality 2-line Modem Sharing Device available anywhere.

Compare and Contrast the Characteristics of a Leader and Jesus Essay

What makes a leader? Power? Authority? Status? What characteristics make up a perfect leader? These are one of the hardest questions to have a clear answer as all people have different perspective and standard in the picture of a leader. The best answer only comes from the Words of God which is the Bible. It is only Jesus’ leadership which is true, honest and righteous. Jesus describes a leader like this: â€Å"You know that the rulers of the Gentiles lord it over them, and their high officials exercise authority over them. Not so with you. Instead, whoever wants to become great among you must be your servant, and whoever wants to be first must be your slave—just as the Son of Man did not come to be saved, but to serve, and to give his life as a ransom for many† (Matthew 20:25-28, NIV). Jesus’ life was pure, honest and humble. The reason He came down to earth giving up His throne was to save the people from their sins. He gave so many teachings and showed miracles to many people so that they could believe Him and follow His name. He respected others as well as little children and helped people become saved. The relationship of Jesus’ ways and the ways of the skills of normal leader are somewhat similar and different. There are some leaders who are sincere and faithful to his or her people but there are also leaders who are infamous and criticized because of poor leadership skills. The standard of having great leadership is different from Jesus and the world. First to explain the leadership skills of worldly leaders, there are some qualities of being a good leader. They are empathy, consistency, honesty, communication, flexibility, ability to delegate, confidence, commitment, positive attitude and lastly creativity. With these leadership skills, there would be no problem in running a company or leading a union, making lot of followers as well. The skills above show the best way to get along well with the followers. However, the most of the leaders find difficult having all these leadership skills as human by nature become Jesus, as a leader of the 12 disciples and thousands of people who followed him to hear his Words, he showed great skills of leadership and this is shown in the Bible, precisely in the Books of Matthew, Mark, Luke and John. Some of his distinct actions that showed his teaching were the washing of the disciples’ feet. It is shown in John chapter 13 verses 1 to 20. Although he was in a position of a leader, he humbled himself and showed first to the disciples of how to serve. There are some leaders in the world who followed God’s way to be a leader. One example is Apostle Paul; I would say was a man in history who was very similar to Jesus’ leadership skills. He is one of the important characters who met Jesus personally and completely changed his life according to Jesus’ ways. Apostle Paul was a leader of many churches. He led his people quite differently from the leaders of the normal world today. Apostle Paul, not only served the members of the church by writing letters and spreading the gospel but also he put his leadership into action. He was suffered and persecuted by many gentiles and he tried to tell the truth just as he taught his people to always be faithful in God. Also his important aspect of being a leader like Jesus was praying for his people. Jesus prayed for his disciples and even in his crucifixion, He prayed to God to forgive all the people in the world (Luke 23:34, NIV). In the books of the Bible which Apostle Paul wrote, he greets in the letter by saying that he is praying for all the members of the church (Philippians 1:3~5, NIV). Another leader in the past whom many people admired and respected was Abraham Lincoln who was the President of America. He was a Christian who prayed for his people. He was not self centered but listened to others’ thoughts and opinions. He saw his country in many viewpoints so understood the people in different classes. He was always aware of his weaknesses and asked God to help and guide in whatever problems or situations he was in. He did not forget to share the happiness and grievances of any events that occurred in America. This showed that he was not just acting as a leader but involving all his citizens and letting them participate in his concerns. These are the examples of deal leaders who followed Jesus’ way. Although there were amazing leaders in the past that everyone admired, there were also leaders in the past who were infamous and blamed. Their leadership skills brought pain and suffering to many people. Kim Jung Il, North Korea’s president is one example that shows how he misused the leadership skills and made the North Koreans suffer with poverty. His worst leadership skill is having absolute authority. This totally goes against the characteristics of Jesus’ leadership. Jesus taught in his life to serve others first as a leader and be humble. This can also be seen in the Bible, it says â€Å"Humble yourselves before the Lord, and he will lift you up† (Jacob 4:10, NIV) â€Å"And the most proud shall stumble and fall, and none shall raise him up: and I will kindle a fire in his cities, and it shall devour all round about him† (Jeremiah 50:32, NIV). President Kim’s haughtiness of having all the authority eventually led the North Koreans suffer and die and also made the country be one of the worst countries in the world. He ruled the country all in his way and order; he received all the goods coming from the foreign countries which tried to help the poor North Koreans; he had serious nuclear obsession and used all the money in inventing new war weapons. He commanded all the North Koreans to worship and bow down before him only and no one else. Kim Jung Il had no leadership skills of serving others, having good communication, and he tried to ignore the conditions of his people. In conclusion, although leading like Jesus can seem the hardest way, it is the real true way to be a leader. There are many aspects in worldly leadership skills which are important and helpful, however I believe that is not the ultimate skill to be a good leader. Just as Jesus showed us through His life of how to live like God’s children as a role of leader, we have to try hard to act in that way so that we could be a true leader who helps the follower go in a correct direction. Jesus’ main emphasis was being a humble leader, serving others first before being served. I believe this is correct that leaders should be examples first before just demanding the followers to do it.

An Analysis of Marriage in Pride and Prejudice Essay

Nearly two centuries after Jane Austen penned Pride and Prejudice to paper the attribute that most grabs your attention is the wonderful familiarity found in the characters. You know these people. You are already acquainted with these characters because you see mirrored in Austen’s characters the very men and women you come into contact with every day. You yourself have lived through the similarities of relationships such as those that come to life within the pages of this novel. This is all too familiar territory. Pride and Prejudice is simply a look at marriage and elationships as they actually were in Jane Austen’s society, a view that still holds true today. Of the five main marriages presented in this novel each relationship is unique yet realistic. These five marriages have their own contrasting qualities which reveal some insight into the thoughts and opinions of Austen on the subject of marriage and relationships. Clearly Jane Austen views the marriage between Jane Bennet and Mr. Bingley as one of two examples of a successful relationship. Austen expresses this opinion through Elizabeth in Chapter 55 of Pride and Prejudice by writing: â€Å"Elizabeth really believed all his [Mr.  Bingley] expectations of felicity, to be rationally founded, because they had for basis the excellent understanding, and super-excellent disposition of Jane, and a general similarity of feeling and taste between her and himself. † (328) However, Austen does see a minor flaw in their relationship. She points out that both characters are too good hearted and too trusting to ever act strongly against anything. (Douthan, 3) Also found in Chapter 55 of this novel, Austen writes of this situation through Mr.  Bennet stating: â€Å"You are each of you so complying, that nothing will ever be resolved on; so easy, that every servant will cheat you; and so generous, that you will always exceed your income. † (329) The union between Lydia Bennet and Mr. Wickham is a portrayal of a poor marriage. The foundation of their marriage is solely based on appearances, youthful exuberance and vanity. Their marriage is based on a foundation that crumbles once these qualities are no longer visible in one by the other. This becomes apparent when the relationship begins to slowly fade. Lydia and Mr.  Wickham’s marriage gradually becomes â€Å"indifferent† and Lydia becomes a regular visitor at the homes of her two elder sisters when â€Å"her husband was gone to enjoy himself in London or Bath. † (366) Clearly Austen illustrates through this example that marriages which are hastily planned and are based on shallow qualities often lead to unhappiness. Even though there is little said as to how Mr. Bennet and Mrs. Bennet met and became married, it can be gathered by their various conversations that their relationship may have been similar to that of Lydia and Mr. Wickham. One similarity between Mr. Bennet and Mrs.  Bennet’s relationship and the relationship of Lydia and Mr. Wickham appears in the favoritism Mrs. Bennet shows toward Lydia. Mrs. Bennet’s comments regarding how she was once as lively as Lydia are further proof. (30) It can also be presumed that Mr. Bennet married a woman who he found to be sexually attractive without giving regard to her intelligence or their similarities in personality and compatibility. This is a fate that he evidently did not want to fall upon his daughters. His feelings on this are revealed with his comment to Elizabeth in Chapter 20 when he addresses her regarding the proposal of Mr.  Collins and Elizabeth’s decision to refuse this proposal. In this occurrence Mr. Bennet tells Elizabeth â€Å"An unhappy alternative is before you, Elizabeth. From this day you must be a stranger to one of your parents. Your mother will never see you again if you do not marry Mr. Collins, and I will never see you again if you do. † (109-10) With this occurrence Austen divulges her stance, giving reason to believe she feels it is necessary to use good judgment when selecting a spouse and provides insight into her feelings about true love and its place in a successful marriage. Another marriage found in Pride and Prejudice, quite different in nature that the other marriages of this novel, is the marriage between Charlotte Lucas and Mr. Collins. Theirs is a marriage based on economics rather than emotions or appearance. Austen successfully portrays Charlotte as many women of Austen’s time period were, as one who believed that she had to marry to gain financial security even at the risk of being miserable. (Pemberley. com) Inequality between genders appears to be embellished somewhat by Austen and gives the idea that those women who submit themselves to this type of marriage often times will suffer in painful silence. A tormented silence that Austen points out Charlotte experiences in Chapter 28: â€Å"When Mr. Collins said any thing of which his wife might reasonably be ashamed, which certainly was not unseldom, she [Elizabeth] involuntarily turned her eye on Charlotte. Once or twice she could discern a faint blush; but in general Charlotte wisely did not hear. † (154) With this statement Austen reveals Charlotte’s silent misery and furthermore gives credibility to the idea that her marriage was not based on mutual feeling and admiration. The last example of marriage is that of Elizabeth Bennet and Mr.  Darcy. Theirs is a relationship that unveils the attributes that form a truly successful marriage and the second such marriage of this novel. One of these attributes is the absence of prejudice in a relationship. The development of the relationship between Elizabeth and Mr. Darcy proves that feelings cannot be created due to appearances and must progress steadily between two people as they come to know one another. Elizabeth and Mr. Darcy were, at first, detached from one another due to their own initial prejudices that were formed up their first encounter. Austen, 13-14) Through time, however, they were given the opportunity to overcome their first impressions, understand one another and re-evaluate their feelings for the other. (Douthan, 2-3) Thus, the foundation of their successful relationship is a result of their mutual understanding and affords them a happy and lasting marriage. With the relationship between Elizabeth and Mr. Darcy, Austen exposes another attribute necessary in a succ essful marriage and that is the importance of taking the time to become fully acquainted with a person and being certain of your feelings and compatibility before marrying. These five marriages contribute to the idea that Jane Austen felt it takes time to build a foundation for a successful marriage and that any successful marriage should be based on mutual feelings, understanding and respect. Clearly, in Pride and Prejudice, Austen condemns the social elements of marriage that she found objectionable such as marriages that were impulsively entered in to as well as those based on superficial qualities and economic reasons, but she also described those relationships in a manner that was true to life. Sir Walter Scott said it best when he wrote these words about Jane Austen: â€Å"That young lady has a talent for describing the involvements of feelings and characters of ordinary life which is to me the most wonderful I ever met with. † (Bender, et. al. , 125-26) Perhaps this is why Austen’s characters seem to come alive to readers, this is not a story driven by agendas or politics; it is a story about people, drawn from true reality and one that commemorates all the chaotic details of real life and real relationships†¦ then and now.

Philisophical good vs evil essays

Philisophical good vs evil essays What is good? What is evil? These are seemingly easy words to define, yet if you ask any person on the street you likely will not receive a straight or clear answer. I started to question my definition of good and evil a few days ago, and I now have come to a few conclusions. As a premise, I want to actually talk about the words good and evil. I cant use the word evil in this context because society has changed the meaning of the word. In the days when the theories of Plato, Socrates, and even more modern philosophers like Kant, Heidegger, and Kierkegaard were being formulated, the meaning of philosophical evil meant the opposite of good; which, to me means bad. Right now the word evil has a religious connotation; therefore, I cant justify its use in this context. It is much clearer to continue to use the word good, and refer to evil as the philosophical opposite of good. This question appears simple but is most definitely a tough question to answer. The dictionary defines human goodness to be acting with moral excellence, which would make the opposite of good to be acting with poor morality; there is no doubt that we all associate good morals with goodness, but what is left out? What drives someone to act or not to act with morality? The answer is happiness. The definition of goodness goes hand in hand with being happy. Think of the person that is the best example of goodness. Think of what their past was like; particularly their childhood learning years, did the person have loving parents? Think about the way they act around you; do they make you happy when you are around them? Chances are that their happiness is bonded with their personality. This is what it takes to naturally think with pure goodness. Oskar Shindler is the man at the apex of goodness in the film Shindlers List. This is troubling to me because of who Oskar was, and what was rea...

How to Keep Your Business From Being Robbed

How to Keep Your Business From Being Robbed If you own a business, particularly one that deals in cash, there is a good chance that one day it may be robbed.  If you are lucky, the robbery will occur after the business is closed and all of your employees have gone home. If not, you, your employees and possibly your customers could be faced with a very dangerous situation. Safe Steps to Protect Your Business There are effective measures that business owners, managers, and employees can take that will protect the assets of the business and make it safer for employees.   Always have two or more employees open and close the business.Install an effective alarm system that is monitored.Use surveillance cameras behind the cash register and facing out to the front of the counter.Also, install surveillance cameras in areas where a person could hide.Keep the outside doors in backrooms locked when not in use.Have lockers or locked desks so employees can lock up any personal valuables, purses, or medications.Do not release personal information  about employees to strangers and shred all past employee records when trashing it.Keep a low cash balance in the cash registers.Make regular bank deposits of excess money or lock it in a safe.Vary the times and the routes used to go to the bank to make deposits.Avoid sending one person to the bank with a deposit.Avoid making deposits late at night.Do not carry the deposit openly in a deposit bag.Avoid hanging signs or putting displays on windows or around the sales counter that will obstruct the view of the register. In areas that are blocked by shelving, walls or other obstructions, hang concave mirrors. Do careful reference checks on employees that are hired.Have policies in place concerning employees friends or relatives hanging around the business.Customers should be greeted when they enter the business and train employees to make eye contact and engage with the customers. An alert staff can quickly deter a would-be robber.Train employees not to take risks, but to call the police if they see suspicious people inside or lurking outside of the business.If employees really suspect that they are about to be robbed, tell them to lock the doors of the business until police arrive.Keep your business well lit both inside and out and focus on areas where someone could hide.Trim trees and bushes so that they do not become hiding places for robbers by blocking light.Become friends with local police officers. Encourage them to stop by your business.If possible, use only one cash register at night. Leave the drawers on the other cash registers opened and tilt the money tray so that it will sho w that it is empty. Do not tempt robbers by balancing the cash register by the cash desk. Take it to a back office to count it.Train employees to be alert when handling money. It is easy to make a one dollar bill look like a twenty dollar bill to an employee that is not paying attention.Do not completely cover the windows of the business by closing blinds are pulling curtains at closing time. Always leave them only partially closed. What to Do If Your Business Is Robbed Always make personal safety the number one priority. Money and merchandise can be replaced. Train employees to comply with the robbers demands and to try to remain calm, move slowly, and communicate only when necessary. If employees are in other areas of the building, let the robber know so that they are not surprised by an employee who may come out of a backroom. When the robber leaves, employees should never follow after them, but instead lock the doors of the business, move to the back of the building and wait for the police to arrive. While they wait they can document what occurred, including the time the robbery took place, what was stolen and a description of the robber. It could be helpful that within a few days of the robbery, the employees who were present come for a meeting so that what happened can be discussed, emotions shared, and suggestions on what can be improved be accessed to help deter being robbed again.

Slip and Fall Suits against Petsmart,Inc Research Paper

Slip and Fall Suits against Petsmart,Inc - Research Paper Example Since its existence; the company provides a broad range of pet products, pet food, and offers complete pet boarding, training, grooming, adoption services, and doggie day camp. Petsmart has more than 1, 107 stores in the United States, and Canada, and 132 stores with pet supplies and pet care information. Petsmart opened its first stores in 1987 in the Phoenix under the name Pet Food Warehouse. As the company progressed, the logo and the name changed to Petsmart. The company provides homes for the homeless pets, supply pets products, and offer adequate training on pet grooming. In 2005, the company declared that the purpose for rebranding its name to Petsmart was to emphasize its evolution from the pet supply store to the solution-oriented business. Indeed, the company continues to offer pet assistance and adoption centers, creating a platform to comprehend pet care information. The company has diligently worked to offer pet solution, which, in turn, has boosted the company sales and revenues. Since 1987, there has been a 10% increase of the average client spending per month, which has increased the company’s revenues and sales. As mentioned earlier, the company has created a platform for the community to acquire benefits that emerge from using its products. Studies show that most homes can now understand pet grooming through adequate training that the company offers (Bark & Clark, 2011). Indeed, pets and dogs grow smarter each year with the support of accredited training instructor. The company ensures that pets are well behaved and happy thus, solving problems that emerge from disobedience. Founded in 1986; Petsmart opened the first two stores in 1987 and in 1989, the logo, and name changed from Pet Food to the Petsmart. In 1994, the company formed a non-profit organization that provides homes for the homeless pets. Indeed, Petsmart is a solution-oriented company that offers pet products and services to approximately 1,160 stores, and many offer veteri nary services. The company distributes pet supplies and a wide variety of services such as pet training and grooming. The company has significantly helped the community with basic information required to maintain a suitable pet environment. Instead of selling cats, rabbits, dogs, and other animals in the store, the company offers a space to the local rescue groups and donates litter, food, and other essential pet supplies. In each adoption, the company gives each guardian a book that offers basic information about pet care and its suitable products. Since 2004, the company has served more than 100,000 pets as it extends its services online in pets.com. As a result, many can access the company’s products and communicate with pets’ expertise on how to care for pets. How liability suits affect the Petsmart and the community as whole In respond to this, one should comprehend the concept of business ethics. Usually, business ethics entails three things: to avoid violating t he criminal law in a work related activity, evade actions that may attribute in civil law suits against the business, and avoid actions that disrupt the company’s image. According to Datamonitor Firm (2000), companies are concerned with these things since they may lead to loss of money and ruin company’s reputation. Datamonitor Firm continues to argue that, in theory, a company could address the three concerns by assigning public relations and corporate attorneys to obligate employees to perform their duties effectively. Indeed, the strong version of the profit approach demands strategies that morally augment a morally upright environment, which failure affects the business

Taiwan and the One Country, Two Systems Essay Example | Topics and Well Written Essays - 2500 words

Taiwan and the One Country, Two Systems - Essay Example After the Second World War, the Republic of China, led by their leader by then, was the governing polity in the island. Following the Chinese civil war in 1949, the government of the Republic of China withdrew their control of Taiwan. In 1952, Japan officially renounced all territorial rights in San Francisco Peace Treaty. The KMT ruled Taiwan as a single party state for four decades, until democracy was realized in the 1980s. These reforms which were instigated by Chiang Ching-Kuo who was then the leader in the mainland China were continued by his predecessor Lee Teng-hui, which eventually led to the first presidential election in the island in 1996. Until today, the island is a democracy with a presidential system of governance. History and creation of â€Å"one country, two systems† policy (Deng Xiaoping) â€Å"One country, two systems â€Å"translated as â€Å"one China, two systems† is a constitutional principle that was established by Deng Xiaoping. Deng Xiaoping was an executive leader of the People’s Republic of China. His purpose in formulating this principle was major to reunify China during the early 1980s. This leader gave suggestions for the establishment of only one China, but different regions such as Macau, Taiwan, and Hong Kong to retain their capitalist political and economic systems while the rest of China to remain on a socialist system. Under this principle, Macau, Taiwan, and Hong Kong regions should go on with their legal, political, financial or economic affairs including how they relate to other foreign states.

Law Essay Example | Topics and Well Written Essays - 1750 words - 5

Law - Essay Example be divided among the parties and in what manner.2 On the facts of the case for discussion it appears that a certain understanding existed between Pam, Tim and Derek with regards to the beneficial interests of the dwelling house and although Derek did not execute the deed reflecting those interests he is at liberty to invoke the doctrine of proprietary estoppel to enforce his interest. â€Å"The essence of the issue in these formality cases is that one party claims to be entitled to some proprietary right (or the monetary expression of the right22) even though in the normal course such creation or transfer would be ineffective due to an absence of formality.†3 As Dixon explains the use of the doctrine of proprietary estoppel requires a contravention of some statutory provision.4 For instance Section 53(1) of the Law of Property Act 1925 dictate that a disposition of an interest in realty be evidenced by writing. The imposition of an implied or constructive trust necessitates a departure from the rigid statutory requirements for written evidence of the conveyance or other disposition of an interest in realty.5 Be that as it may, Sir Christopher Slade in Huntingford v Hobbs [1993] 1 FLR 736 explains that the imposition of a constructive, implied or resulting trust are typically exempt from the formal requirements mandated by Section 53(1). Sir Christopher Slade explained: â€Å"In the absence of any declaration of trust, the parties respective beneficial interests in the property fall to be determined not by reference to any broad concepts of justice, but by reference to the principles governing the creation or operation of resulting, implied or constructive trusts which by s 53(2) of the Law of Property Act 1925 are exempted from the general requirements of writing imposed by s 53(1).†6 According to the ruling in Lloyd v Dugdale [2001] All ER 306 an estoppel is a proprietary right which can bind a third party as an overriding interest within the meaning of

Googles Performance Management System

Googles Performance Management System Contents (Jump to) 1. INTRODUCTION 2. FORMULATION OF HR STRATEGY 3. IMPLEMENTATION OF PERFORMANCE MANAGEMENT: 4. EVALUATION OF PERFORMANCE MANAGEMENT REFERENCES: 1. INTRODUCTION The practice of human resource management is concerned with all aspects of how people are employed and managed in organizations. The main principle of human resource management is to make sure that the organization is able to attain success through people. HRM aims to increase organizational efficiency and ability and the capacity of an organization to achieve its goals by making the best use of the resources available to it. Human resource management mainly deals with organizational behavior, organization design and development, people resourcing, performance management, learning and development, rewarding people and employee relations. In the organizational context, performance is usually defined as the extent to which an organizational member contributes to achieving the goals of the organization. Performance management is a regular process to improve organizational performance by improving the performance of individual persons and teams. The performance management strategy is practical to be the procedure of providing the study about the performance of the employee and is consider being the important tool in the decisions taken by the human resource department. Performance management is defined as Performance management is a strategic and integrated approach to delivering sustained success to organizations by improving the performance of the people who work in them and by developing the capabilities of teams and individual contributors (Armstrong and Baron, 2004). Performance management is the method of formulating, implementing and evaluating the work performance of employees, so that the organization will achieve their goals and objectives. Successful performance management is designed to develop performance, recognize performance requirements, and provide feedback related to those requirements and help with career development. The overall aim of performance management is to establish a high performance culture in which individuals and teams take responsibility for the continuous improvement of business processes and for their own skills and contributions within a framework provided by effective leadership (Armstrong, 2006). The objectives of performance management are (Hawkes, 1998): To sustain employees to find knowledge and skills to do their job well, To encourage in the ability of improved standards of work performance of an employee. For employees to work towards definite goals. For employees to get regular feedback on performance and For employees to achieve personal growth through acquiring significant knowledge and skills and attitudes. In todays business environment, the companys bottom line is to make more profits in long term by attracting, retaining and motivating top talent people for utmost performance. The approaches of companies for attaining profits are by offering the best rewards in the industry. The company which is in that list is Google Inc. Google early years, the search engine attracted an ever growing number of trusty users, which finally lead to an initial public offering valuing Google at US$ 23 billion. After the IPO, Google under the professional leadership of CEO Eric Schmidt, has grown greatly and continuous to innovate and expand into a numberless of industries, such as communication and web applications etc. The modern environment in which Google operate is very competitive. According to Google employees and their technical knowledge is companys greatest advantage (NYU IBA, 2008). This case study will focus on performance management tool of reward and feedback system of Google. Concentrating on how reward system is influencing the employee performance? And what are the methods used to evaluate the feedback performance management? 2. FORMULATION OF HR STRATEGY 2.1 Process of Performance Management: Performance planning and agreements: This process helps people to get into action so they can achieve planned and agreed results. This process briefly focuses on the elements like what has to be done and how it should be done and what is to be achieved. And this process is equally concentrated on developing people; helping them to learn and giving them the support they need to do well. The managers and the individuals carry out performance and development plan jointly. These planning should lead to an agreement on what needs to be done by two parties. This process is concentrating on Role profiles Objective settings Measuring performance and assessment Performance planning Development planning Role profiles This section describe the function in terms of the key result areas; define what the role possessor desires to know and be able to do and how they are likely to behave in terms of behavioral competencies and maintenance the organizations core values. This process will concentrate on rising the role profiles, defining the core result areas, defining the technical competencies, defining the behavioral competencies, and core values. Objective Setting This process describes the organizational goals or objectives to achieve over a period of time by the departments and the individuals. This will give ongoing role or the work objectives, targets, tasks, behavioral expectations, values, performance improvement, learning, and integrating objectives to manager and the individuals. As per (Armstrong, 2006) most of the organizations follow SMART mnemonic to summarize the characteristics of good objectives. S (Specific) Clear, understandable and challenging. M (Measurable) quality, quantity, money and time. A (Achievable) challenging but in the reach of a experienced and committed person. R (Relevant) related to the objectives of the organization so that the goal of the employees is associated to corporate goals. T (Time framed) objective is to be completed within a timescale. Measuring performance and assessment This process is a significant model in performance management. It is the main finding for providing and generating feedback, it identify where things are going well and where things are not going well, so that necessary action to be taken. The criteria for measuring the performance should be (Armstrong, 2006) linked to the strategic goals Focusing on inputs, outputs and outcomes, and behaviors. Point out the data or evidence that will be available as the source for measurement. Be as specific as possible in accordance with the purpose of the measurement and the accessibility of data. Give a sound basis for advice and action. Be comprehensive, covering all the main aspects of performance. The CIPD surveys of performance management in 2004 discovered that, in order of significance, the following performance measures were used by the respondents (Armstrong, 2006). Attainment of objectives Capability Quality Contribution to team Customer care Working relationships Output Flexibility Skills/learning targets Aligning personal objectives with organizational goals Business awareness Financial awareness Performance planning The performance planning is part of the performance management chain, which involves contract between the manager and the person on what presently needs to do to achieve objectives, move up standards, improve performance and develop the required competencies. It also establishes priorities the key aspects of the job to which attention have to be given. The aim is to make sure that the meaning of the purpose, performance standards and competencies as they apply to everyday work is understood. Agreement is also reached at this phase on how performance will be measured and the proof that will be used to begin levels of competence. It is important that these procedures and evidence requirements should be known and fully approved now because they will be used by persons and managers to check and demonstrate achievements (Armstrong, 2009). Personal development planning Personal development plans provide a learning action plan for which employees are responsible with the support of their managers and the organization. It may contain official training but, more importantly, it will include a wider set of learning and development actions such as self managed learning, training, mentoring, project work, job improvement and job enrichment. It is likely to focus on development in the existing job, and to improve the capability to make it well and to enable individuals to take on bigger responsibilities, extending their ability to accept a broader role. This plan therefore contributes to the success of a policy of continuous development that is predicated on the belief that everyone is able of learning more and doing better in their jobs. The plan will also give to enhancing the likely of persons to carry out higher level jobs (Armstrong, 2009). Managing performance throughout the year: Managing performance is that it is a continuous process that reflects normal good management practices of setting direction, monitoring and measuring performance and taking action accordingly. Performance management should not be imposed on managers as something special they have to do. It should instead be treated as a natural function that all good managers carry out. This approach contracts with that used in conventional performance appraisal systems, which were usually built around an annual event, the formal review, which tended to do well on the past. This was carried out at the behest of the personnel department. Managers proceeded to manage without any further references to the outcome of the review and the appraisal form was buried in the personnel record system (Armstrong, 2009). Performance review and assessment: Performance management is a permanent process it is compulsory to have an official review once or twice a year. This will give an idea on the key performance and development issues. There are mainly five performance management elements for review meetings; they are agreement, feedback, measurement, positive reinforcement and dialogue. These elements will leads to the end of the performance management cycle by informing performance and development agreements (Armstrong, 2009). The criteria for the performance review are Achievements with respect to objectives The level of skills and knowledge possessed and applied (Technical competencies) Performance is getting effected in job by the behavior (Competencies) Day-to-day effectiveness 2.2 Learning and Development: Employee development is the main method followed by most of the organizations to develop organization performance, which in turn requires a perceptive of the processes and techniques of organization, team and individual learning. Performance reviews can be regarded as learning events, in which employees can be encouraged to think about how and in which ways they want to develop. Development programs are reflecting the needs of sequence plans and looking for to promote leadership skills (CIPD, 2010). In a successful organization, employee developmental needs are addressed. Developing in this case means increasing the ability to make through giving training, develop new skills or by giving more responsibilities. Introducing the processes of performance management provides an outstanding opportunity to identify developmental needs. During the planning and monitoring of work, deficiencies in performance become clear and can be addressed. Areas for improving good performance also show up and action can be taken to help successful employees progress even better (OPM, 2010). 2.3 360 Degree feedback: 360 Degree feedback recognizes the difficulty of management and the value of input from a range of sources. The feedback is frequently unspecified and may be presented to the employee to the manager or to both employee and manager. Some organizations do not arrange for feedback to be mysterious. Whether or not feedback is anonymous depends on the organizations culture (Armstrong, 2009). The main advantages of having feedback are Individuals get a broader viewpoint of how they seem by others. It gives people a broad view of their performance Increased awareness by senior management. The main disadvantages of having feedback are Employees or managers do not always give honest feedback People may feel stress in receiving or providing feedback Too much official procedure (bureaucracy) In organizations they do not have a practice of open feedback; it is likely that 360 Degree feedback will be seen with greater levels of distrust. 2.4 Reward: Reward management is concerned with the formulation and implementation of strategies and policies in order to reward people fairly, equally and consistently in agreement with their value to the organization (Armstrong, 2009). The aims of reward management are Reward people as per the organization want to pay for. Reward people for the value they creating. Build up a performance culture Motivate people and obtain their commitment. Help to attract and keep the high quality people the organization desires. Operate fairly Operate transparently 2.5 Rating performance: Rating scales can be defined alphabetically, or numerically. Initials are sometimes used in an attempt to disguise the hierarchical nature of the scale. The alphabetical or numerical points scale points may be described adjectivally, for example, a= excellent, b= good, c= satisfactory and d= dissatisfactory. 2.6 Advantages and concerns of performance management: The advantages of performance management are Performance management focuses on results instead of behaviors and activities. Aligns organization activities, and processes to the goals of the organization. Explains long term views of the organization Provides specificity in commitments and resources Provides specificity for comparisons, directions and planning. The concerns expressed about performance management are that it seems extraordinarily difficult and often unreliable to measure phenomena as complex as performance. People point out that todays organizations are rapidly changing, thus results and measures quickly became obsolete. They add that translating human desires and interactions to measurements is impersonal even heavy handed. 2.7 Role of line managers and HR managers in performance management: Human Resource division at any organization has unique challenges, it has to make sure that the employees are motivated and dedicated to the organization with complete reliability and honesty. However, at the same time, the Human resource division has to make sure that the market dynamics are not badly affected by the total volumes of investment involved in the process. And also line managers are crucial to the success of performance management. But there can be problems with their commitment and skills and it is necessary to involve them in developing the process, provide training and guidance, gain top management support, keep the process simple, emphasize that performance reviews provide for quality time with their staff and need not be stressful if conducted properly. The main objective to the success at Google Inc. is simple work procedure apart from the incredible perks and compensations. There are a few fundamental rewards existing at Google like, there is no real hierarchical structure in the company, and it works in small groups it will give an opportunity to maximize the performance and this follows a flat structure. The ideas getting at the work place which are shared within the groups. Even though they work in smaller groups, they will have a project manager to look over the development of the committees. The company treats the small groups and teams as individual start-ups (NYU IBA, 2008). 3. IMPLEMENTATION OF PERFORMANCE MANAGEMENT: 3.1 Methods of performance management: There are number of methods we can use for managing performance. Below table shows some information on a number of official methods of performance management that may be used (Department of Economic Development, Tourism and the arts, 2010). Process What is this method? Where is this method used? 360 Degree appraisal This method gives a valuable approaching into how the persons work and behavior. This method is often used for managers and supervisors. While the values of this method are very useful, it can be administratively good method for small businesses. This method is used when funding and time is available. Where it is important to get quite a few perspectives on a persons performance, for example in the customer service roles or where the person is working across teams. Self assessment Just the name suggests, the individual assesses their own performance to set criteria. This is a good method for identifying where the businesses opinion of performance and the individuals opinions are different. Where there is an interview based performance management process Competency based assessments In this method they will access skills and capabilities. Ability can be harder to define in jobs with a high level of vagueness or where outcomes are not clearly express, such as managing relationships with staff. Where there are task oriented jobs with little or no ambiguity or decision making responsibility. Management by objectives A collaborative method, the MBO defines goals and future targets by consultation. Future tasks, behavior and productivity, for example, are discussed and a SMART plan is created so that the manager and staff member are aware of what needs to be achieved, to what standard and by when. Where the business uses formal processes to manage performance and where outcomes can be measured accurately. Google feedback program Google implements formal and informal feedback system to evaluate their employees. At Google, an employees manager report and individual reports are considered for the evaluation process. Its formal system of evaluation uses 360 Degrees review method. The employee will also selects three or more officials to review his performance. These reviews are made twice a year and this will reflect on the performance review with an employees bonus. Anyways, there is nothing surprise because regular checking of the performance is a form of informal feedback system and they are more comprehensive than a formal review which is performed twice a year (NYU IBA, 2008). Google reward program Google reward system extensively makes use of these formal and informal feedbacks, where the bonuses are based on the combined performance of the corporate, team and an individual. It got a complex structure of promotions and stock options within the organization. In addition, there is a strong clan society within the organization and comparatively flat organizational structure, making the company more a fusion of the two reward system. One of the Googles most exhilarating employee rewards is its capability to offer stock options. Stock options are typically to exercising the option and purchasing stock at a given date or not, however Google has decided to take a more innovative approach to its reward. Transferable stock options are a compensation program that Google developed for the purpose of allowing employees to trade their options off to a bidder. In this way, Google not only increases the value of every stock option given to its employees but also enhance its options valuations (NYU IBA, 2008). 4. EVALUATION OF PERFORMANCE MANAGEMENT Google feedback program By considering all the above statements, we can say that Google has room to improve upon its feedback system in terms of making it more stabilized and prearranged. In addition, one-on-one interaction should be encourages as much as possible. The informal feedback should come in some sort of format that helps employees more than hurts them, and gives beneficial analysis rather than negative and strange feedback (NYU IBA, 2008). Google reward program What is Googles incentive in giving out these perks and rewards?. Well it is becoming increasingly important to attract and keep top talent in an increasingly competitive job market. With competition from technology giants like Microsoft and Yahoo! Google is offering US$2000 to the current employees, if they refer a friend to work at Google. At the same time these perks and rewards help differentiate Google from its competitors that have expanded their own benefits program in recent years. Despite the seemingly phenomenal environment at Google, we believe the company should consider the system of perks to ensure a stable employee base in the future. In the future, an overemphasis on perks may not build sufficient employee commitment, especially if competitors can imitate Googles programs. Thus, it is better Google slowly merge the perks with the rewards system. Increasing employee rewards, rather than merely offering interesting perks will in the long run help increase employee productivity and loyalty (NYU IBA, 2008). REFERENCES: Armstrong, M. and Baron, A. (2004). Managing performance: performance management in action. London: Chartered Institute of Personal and Development. Armstrong, M. (2006). Performance Management: Key Strategies and Practical Guidelines. 3rd Ed. London: Chartered Institute of Personal and Development.